Business Transformation Consultant · ICF-PCC · SAFe SPC · OKR Coach
I help scaling businesses and their leaders do two things at once: build smarter systems and grow stronger teams. After 16+ years leading business-wide transformations , and 15+ years coaching leaders through the human side of change, I've learned that sustainable growth only happens when the process and the people evolve together.
My Superpower
The Intersection of Process and People
Most consultants are great at one or the other. They either master the frameworks — the systems, the methodologies, the roadmaps — or they master the people side — the culture, the behavior, the change management. I've spent my career building deep expertise in both.
The Systems Side
- ICF Professional Certified Coach (PCC)
- SAFe Practice Consultant (SPC)
- OKR Coach
- 15+ years of enterprise-wide technology transformations
- Agile, Lean, and digital modernization frameworks
The People Side
- 14+ years of executive and team coaching
- Behavioral change and habit formation
- Psychological safety and team dynamics
- Leadership development through real-world application
This combination is rare — and it's exactly what scaling businesses need. Because the best system in the world won't stick if your people aren't ready for it. And the most motivated team won't scale if they don't have the right structure to grow into.
My Philosophy
I Don't Rescue Leaders. I Build Them.
After years of working inside some of the world's most complex organizations, I've come to believe a few things deeply — and they shape everything about how I work.
Coach, Don't Tell
I ask better questions before I offer answers. My job isn't to hand you a playbook — it's to help you build the clarity, confidence, and capability to lead your own transformation.
Psychological Safety First
High performance doesn't come from pressure — it comes from trust. I help teams create the conditions where people can take risks, speak up, and do their best work without fear.
Scale Without Burnout
Growth doesn't have to cost your people their wellbeing. I believe businesses can move fast, hit ambitious goals, and still build a culture where people actually want to show up.
Sustainable transformation isn't something I do to your organization. It's something we build together.
Credentials & Experience
Built on Proven Expertise
My work sits at the intersection of enterprise rigor and human-centered coaching. Here's what I bring to every engagement:
15+ Years
of Enterprise Transformation Experience
15+ Years
of Executive & Team Coaching
Fortune 500
Clients Including Google, Bloomberg, Walmart & Lululemon
Certifications
- ICF Professional Certified Coach (PCC) — International Coaching Federation
- Certified SAFe Practice Consultant (SPC) — Scaled Agile Framework
- OKR Coach — Objectives & Key Results Methodology
- Agile & Lean Practitioner
Areas of Expertise
- AI Adoption & Digital Modernization
- Agile & SAFe Transformations
- OKR Strategy & Execution
- Executive Leadership Coaching
- Organizational Change Management
- Team Performance & Psychological Safety
- Technology Roadmap & System Integration
- Scaling SMBs to Enterprise-Level Operations
Ready to Build a Better Way to Work?
Let's start with a conversation.
Whether you're navigating a technology transformation, trying to get your leadership team aligned, or simply wondering if there's a better way to scale — I'd love to connect. Book a complimentary discovery call and let's explore what's possible together.
Copyright © 2025 Hanna Hawthorn - All Rights Reserved.
Hi, I'm Hanna. Let's build a better way to work.